It might be difficult to choose between one of the many web hosting providers out there. Here are some tips on how to find the right web hosting provider to provide the highest and most suitable level of service for your online business.
You must choose a company you can trust. An easy way to find out about the reputation of a web hosting company is to read reviews and testimonials from their previous customers.
Reliability & Security
If your website goes down, not only looks bad on your business but may also be cause of loss of revenue for you. Only rely on hosts that can guarantee a minimum uptime of 99.5%.
Your web hosting provider should take security measures against hackers and keep your website safe on their servers. You need a web host who proactively keeps its software up to date so that these vulnerabilities are patched.
Users expect your website to load within 2 seconds. A slow-loading website will drive visitors away and reflect badly on your business. Google also uses page speed as a ranking factor, so a slow performance on your site can hurt your search rankings and discourage users from visiting it in the future. Although website speed is affected by several different factors, having a web hosting provider with a fast server, enough memory and processing power to load pages quickly is crucial.
Look for a hosting provider that offers you a user-friendly web-based control panel, which will allow you to easily manage many aspects of your website from any location yourself. You’ll be spending a lot of time in your hosting control panel and being able to navigate around your account easily, can make managing your website much less challenging.
Cost-effectiveness is another important factor. Look for the best value for money, not simply the cheapest option on the market. Compare several hosting packages to find out where you can save the most money without renouncing to a fast, reliable, secure hosting.
A hosting company should offer features that support the specific needs of your online business. Define your web hosting requirements and locate what sort of features your web hosting has to offer. If you want to sell products or services online, you will need a host that will allow you to set up a secure server (SSL), since you will have to collect credit card payments.
Do you have the technological know-how to manage a website server o would you rather use a web hosting company that can handle all that for you?
Although many still favor the more traditional methods of customer support via phone and email, most web hosting providers now offer a 24/7 live chat. This allows you to have technicians and engineers able to assist you and make sure that everything is running optimally at all times and any issue is resolved within minutes, rather than hours.
Is the location of your host data centres important to you? If the answer is yes you may want to look into it. Some web hosting providers even allow you to choose your data centre location.
In case of database and hard disk failures or hackers, you want a hosting provider that can help you with recovery. Look for a website hosting company that offers daily secure backups and that will help you restore your site from backup files in case website files are corrupted or lost.
Web Hosting Environment
- Shared: Probably the most common option for small businesses with low levels of traffic. Shared hosting means that more than one website is stored on a single server or a single piece of hardware. Shared servers are often the least expensive option, which makes them appealing to startups and other small businesses. Our favourite: Bluehost.
- Dedicated: When a single server plays host to a single website, it is called a dedicated server. This configuration allows the computer power of that server to be concentrated on just the website it is hosting. The dedicated server is usually more expensive than a shared server but that extra cost can be worth it to businesses where website performance is of prime importance to success. Our favourite: SiteGround.
- Cloud hosting (VPS): Similar to the shared server, virtual private servers (VPS) allows many websites to be hosted by one cloud-based server system. A VPS is essentially the cloud-based version of a shared server. However, because of the scalability, flexibility and redundancy of cloud computing, the VPS can offer more features. A VPS is often a good choice for businesses with feature requirements that change over time. Our favourite: Hostwinds.
- WordPress: Physically speaking, a managed WordPress server can be hosted by any of the three previously mentioned configurations; the difference is that a WordPress server is specifically designed and optimized to serve WordPress pages, which are often used by content creators. Our favourite: Flywheel.
Keeping these factors in mind will hopefully simplify your host choosing process.